Online Privacy is very complicated subject, which needs addressing due to ever growing demand of YOUR personal information. We are seeing tremendous growth in AI, IOT, & other technologies. Everything is interconnected and need of centralised data is gaining more prominence every day.
Sharing your personal data online gives you access to resources, information & it also benefits you to perform various activities. The most important activity is shopping. We can certainly see the changes happening at high streets, online shopping has made various retail businesses go bust. Let us get back to our topic, so, your personal data is very valuable.
We benefit from sharing data with organizations (such as mailing address or credit card numbers) to facilitate online access and transactions. However, keeping that user data safe and not misusing it is a major priority for businesses. Business reputation and revenue depends on it.
After decades of complacency, the regulatory tide is finally turning against the unchecked personal data collection that powers the ad-revenue machines at Google, Facebook, and other big tech firms. In Europe, the General Data Protection Regulation (GDPR) is an unprecedented leap forward in privacy regulation, with strict rules and harsh penalties designed to limit personal data collection.